Hamilton Princess and Beach Club Bermuda

We were hired to work on the PR for the relaunch of the hotel following its multimillion million renovation with a comprehensive strategy targeting UK/European luxury travellers, with a focus on luxury yachting press to promote the new marina and beach club. We organised press to join a series of events for 500+ guests over five days including the unveiling of the newly renovated hotel, new marina, beach club, spa, retail, ‘Marcus’ Bermuda restaurant and highlight its stunning contemporary art collection.

Following the launch we also continued to build the profile of the hotel by organising further press trips and full press office activity including planning interviews and features.This led to extensive press coverage in UK luxury and yachting publications, highlighting the hotel, marina, beach club and all its facilities.

Media Coverage